The campaign dubbed, ‘Mjamzito na Mtoto Salama ni Wajibu Wetu’ aimed at improving maternal and newborn care in Kigoma and is being executed by the Ministry of Health, Community Development, Gender, Elderly and Children in collaboration with Thamini Uhai.
AN initiative advocating for safe delivery was launched February 21, 2018, in Kigoma region yesterday, where it was discovered that only 47 percent of women give birth in health facilities.
Kigoma Regional Commissioner (RC), Brigadier General (rtd) Emmanuel Maganga said the campaign encourages women to plan and prepare for birth and to recognize danger signs during pregnancy and seek immediate care when they notice them.
« The campaign goes hand in hand with the government’s strategy to eliminate maternal and newborn mortality by building maternity wards for pregnant women in all health facilities across the country, » he said.
Dr. Paul Chaote, the Kigoma Regional Medical Officer said that to reduce maternal deaths, emergency obstetric and newborn care services must be available 24/7 and women and their families must know the benefits of using facility-based services without delay. The campaign will feature radio ads and a radio magazine show, ‘Mjamzito na Mtoto Salama ni Wajibu Wetu’ (Healthy Mother and Baby is Our Responsibility), which will air on local radios.